Hawai'i Liquid Gold combines modern methods with traditional Hawaiian medicinal practices to create "hair to toes" all-natural organic moisturizers.
Pua, the founder of Hawai'i Liquid Gold, established the company as a way for her to share her passion for using plants for self-care. Due to her sensitivity to brand-name moisturizers, she often dealt with dry, flaky skin.
Their Lā‘au Hawai‘i Infused Oils carry the natural healing properties of various lā‘au (plants) gathered throughout Hawai‘i.
Traditionally, native Hawaiians applied poultices comprised of lā‘au, among others, to treat a plethora of ailments from physical to mental to spiritual. Hawai'i Liquid Gold carry on traditional practices blended with modern methods to share their whole body skincare products.