Actions of Aloha

Actions of Aloha is a movement to activate and amplify aloha in every community. Created in March 2020 in response to the COVID-19 pandemic, we understand that big and small actions of aloha– rooted in compassion and kindness– have the power to positively shift mindsets, strengthen relationships, and uplift communities.

Through our unique card decks that feature various actions and phrases of aloha, we seek to amplify aloha in every home around the world. A portion of the profits from each of our products is donated to a Hawaiʻi non-profit organization that embodies and encourages aloha.